THX Announces "Where in the World is Tex?" Online Photo Contest to Begin on April 23, 2012
SAN RAFAEL, Calif., April 16, 2012 /PRNewswire/ -- THX Ltd. today announced its "Where in the World is Tex?" international online photo contest will begin in one week on April 23, 2012.  THX encourages fans from around the world to capture and upload their best photo of THX's mascot, Tex, in and around local THX Certified Cinemas or well-known city landmarks near these cinemas, and share them on the THX Facebook Page.  Images with Tex will earn fans a chance to win a number of incredible prizes, including one year's worth of movie tickets (24 tickets total), cinema gift certificates, the Star Wars: The Complete Saga Blu-ray Box Set and a variety of THX branded items.  WHAT:  The THX "Where in the World is Tex?" online photo contest is o ...

LEGOLAND® California Invites Make-A-Wish Child to Cut Ceremonial Ribbon, Opening New LEGO® Star Wars™ Gallery
CARLSBAD, Calif., March 29, 2012 /PRNewswire/ -- Seven-year-old Phillip Engdahl from Escondido used a lightsaber alongside LEGOLAND® California's General Manager Peter Ronchetti to cut the ribbon opening LEGO® Star Warsâ„¢ Gallery during an official ceremony at the family theme park in Carlsbad.

Brush Like a Jedi™ With GUM® Star Wars™ Toothbrushes!
CHICAGO, March 21, 2012 /PRNewswire/ -- Coming soon to a galaxy not too far away is the latest advancement by GUM® in the epic battle between healthy teeth and cavities. GUM® encourages kids to learn how to perfect their brushing skills with the brand new line of GUM® Star Warsâ„¢ toothbrushes. Each toothbrush helps to make brushing fun, while teaching good habits that last. According to a national survey, a majority of dentists say that children don't brush long enough (90 percent) or properly (76 percent).  However, nearly all dentists (99 percent) agree that making brushing fun, and the type of toothbrush used, can help motivate children to brush their teeth and establish healthy dental habits. "The dental habits children learn at ...

Jedi Council Greets More Than 10 Million Registered Players in Star Wars®: Clone Wars Adventures™
SAN DIEGO, March 12, 2012 /PRNewswire/ -- Sony Online Entertainment LLC (SOE) and LucasArts, a division of Lucasfilm Entertainment Company Ltd., today announced that Star Wars®: Clone Wars Adventuresâ„¢, the free-to-play, family-friendly, online game based on the popular Cartoon Network animated series, Star Wars®: The Clone Warsâ„¢, has more than 10 million registered players. "Clone Wars Adventures is one of our original free-to-play games and it continues to demonstrate the success of the free-to-play business model," said John Smedley, President of Sony Online Entertainment.

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